ABA JOINS FORCES WITH THE STARS FOUNDATION
Indianapolis, IN. The American Basketball Association (ABA) today announced it has joined forces with The Stars Foundation (TSF) to help the organization achieve its goals. The Stars Foundation is a US-based entertainment industry non-profit 501(c)3 organization headquartered in Nashville, TN whose mission is to serve as passionate advocates for the underprivileged children and youth of the world. “The foundation advocates for global peace, goodwill and humanitarian rights by utilizing television and multi-media platforms enhanced by celebrity supporters,” stated Joe Newman, ABA co-founder. “The ABA will do what it can to help TSF make the world a little brighter by supporting their global humanitarian efforts.”
The Stars Foundation,is headed by Founder and CEO Cheryl Roberson Piggott and a group of dedicated individuals with the clear mission. “We minister and serve our veterans, troops and their families of our fallen heroes and the victims of AIDS, Ebola, natural disasters and poverty worldwide,” added Piggott. “We are committed to serving the physical and spiritual needs of people in impoverished communities around the world.”
The Stars Foundation is the founding organization of World Orphans Day which is the second Monday of November each year. Celebrity and Dignatary supporters from various countries unite in proclaiming the day to advocate for the plight of these 153 million children who are most vulnerable to hunger, sexual trafficking, homelessness and illiteracy. Over 50 countries have joined in so far and with the support of the ABA that number will grow to include countries abroad that currently have an ABA presence. TSM is supporting the new relationship with an ABA inclusion in two different 13 episode television series called Hearts on Fire and America Rising. Syndication is global with both airing on the NRB TV network in the US nationally this fall reaching 45 million households per each episode airing.
Nashville celebrities Vince Gill, Buddy Jewell, Nicole C Mullen, Ken Abraham, Jeff Bates, Beau Davidson and Lee Greenwood have contributed significantly to the foundation’s causes with several NASCAR celebrities participating on-camera contributing to their television programming and special events. Geoff Bodine (NASCAR legend), Brad Maule (actor General Hospital) along with Buddy Jewell (Nashville recording artist) are supporters of TSF international media campaigns to advocate World Orphans Day on behalf of impoverished children. Television spots have been running worldwide.
The ABA is the largest professional sports league in the US with over 100 teams; it is also the most diversified professional sports league with over 75% of its teams owned by African-Americans, Hispanics, Asians, women, Native Americans and disabled. The league is celebrating its 50th Annivesary season.